SmallWorld partnered with Fitness One during an expansion period to deliver a full-suite digital transformation. With a new location opening soon, Fitness One utilized the SmallWorld team to ideate and create a new mobile application, loyalty programs, fitness programs, and CRM tools that would allow them to digitally scale for the future.
Compressed project sprints included an entire conversion of membership software, mobile app development, website design, Smart TV app development, digital marketing, photography, viral campaigning, membership copy material, logo design, and in-club payment kiosks.
We crafted a brand they could be proud of, and a story they will tell to the world, speaking on behalf of their digital transformation at the global level.
Fitness One has one of the most robust digital audiences of any club in the country, with adoption and active users that is unheard of in the industry. Without a steady guardrail and a focus on the right wins for the members, Fitness One would not be where it is today.
Revolutionized the space of a private fitness chain’s leap into digital transformation by providing a membership service beyond the walls of the facility. First in the US market.
A full range of tools for booking and maintaining classes, events or other activities.
Allowing guests to be up-to-date on their information and social appearance.
Allowing guests to leave the key behind and check in with one swipe. Minimizing unnecessary obstacles makes it more likely that a user will participate.